John S. Wolfe

Search guru Danny Sullivan speaks to the AZIMA crowd of 210 on Oct. 12 at the Scottsdale Hilton. It seems like Danny Sullivan has been writing about search engines and search marketing since before search was even created. The editor-in-chief of Search Engine Land and blogger at Daggle.com, a former journalist with the Los Angeles [...]

The AZIMA panel, from left: moderator Evan Wyloge of the Arizona Capitol Times, Democrat Kevin Spidel, and Republican Jeremy Vaught. If you thought social media was all fun and games and engaging with friends, look out! The political world is on to it and is looking for ways to manipulate – ahem, inform — you, [...]

The video blog from the Sept. 9 Social Media AZ conference continues with Arnie Kuenn, president of Vertical Measures. He is also president of Arizona Interactive Marketing Association (AZIMA), which is holding an event at 6 p.m. Tuesday, Sept. 14, at the Scottsdale Hilton. The focus is “Social Media and Politics.”

Non-profit organizations often have a greater challenge when it comes to website engagement: fewer resources, “fuzzier” intentions and potential privacy concerns. But that doesn’t mean they should ignore the Web altogether. The July 13 meeting of AZIMA – the Arizona Interactive Marketing Association – featured a second panel of Internet marketing consultants, who looked at [...]

Just when you thought it was an accomplishment to actually launch a website … along come the pros with reminders of what you missed. The July 13 meeting of AZIMA – the Arizona Interactive Marketing Association – featured two panels of Internet marketing consultants offering their suggestions for a commercial site and a non-profit site. [...]

Infusionsoft CEO Clate Mask explains the difference between Email Marketing 1.0 and 2.0 to about 100 members of the Arizona Internet Marketing Association April 13 at the Tempe Mission Palms hotel. For some small businesses, email marketing is essentially a special-sale “blast” sent to all of its accumulated customers once a week or once a [...]

The panel (from left): Brandie Feuer, Becky Armendariz, Morgan Durant, Jay Baer and hostess Carey Pena of Channel 3. It was a full house Tuesday night at the Mission Palms in Tempe to hear the Arizona Interactive Marketing Association panel on the impact of social media in business. Some highlights: Jay Baer, President, Convince and [...]