Tag archive for ‘BMA’
AZ Marketing Technology Summit: Global Firms and Social Media
In social media, it’s a level playing field. At the Sept. 23 Arizona Technology Marketing Summit in Phoenix, executives of five multi-billion-dollar corporations described their firms’ forays into Facebook, Twitter, YouTube and LinkedIn. Companies with large budgets and global resources and staff face the same issues as a 6-person startup: identifying audiences, generating content, filling [...]
Tagged as Aaron Kahlow, AZ Marketing Technology Summit, AZ Technology Council, BMA, Motorola, Online Marketing Summit, Suzanne Martin
Categorized as Business, Social Media
Sports Marketing AZ: Competition and Innovation
Participating in the Aug. 17 panel discussion of sports marketing were, from left, Steve Ryan of the Cardinals, Cullen Maxey of the Diamondbacks, David Burke of the Coyotes and Lynn Agnello of the Suns. In marketing to the masses, much of traditional media’s reach has been carved up – cable and DVRs vs. the networks; [...]
Tagged as BMA, Cardinals, Coyotes, Cullen Maxey, David Burke, Diamondbacks, Lynn Agnello, marketing, sports, Steve Ryan, Suns
Categorized as Business, Social Media
BMA: The Ins and Outs of SEO with KEO
In the Valley of the Sun, one individual constantly in demand to speak is Sheila Kloefkorn, president of KEO Marketing. Fresh off her talk last week to the Arizona Interactive Marketing Association, Kloefkorn had the dais to herself July 20 in an afternoon presentation to the Business Marketing Association’s Phoenix chapter at SkySong in Scottsdale. [...]
Tagged as Al Maag, Avnet, Bing, BMA, Elixir, Fionn Downhill, Google, KEO, keywords, Microsoft, search engine optimization, seo, sheila kloefkorn, SkySong, webconfs, Yahoo
Categorized as Business, Social Media