John S. Wolfe

Communications/Public Relations/Digital Media

Tag archive for ‘Diamondbacks’

Sports Marketing AZ: Competition and Innovation

Participating in the Aug. 17 panel discussion of sports marketing were, from left, Steve Ryan of the Cardinals, Cullen Maxey of the Diamondbacks, David Burke of the Coyotes and Lynn Agnello of the Suns. In marketing to the masses, much of traditional media’s reach has been carved up – cable and DVRs vs. the networks; [...]


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Categorized as Business, Social Media

MLB Trade Deadline’s Big Winner: Twitter, but …

I am unashamedly a fan of the Arizona Diamondbacks, currently one of the worst teams in Major League Baseball. They have been in last place in the National West for more than two years. Ugh. So July 31 has had special meaning for me: That’s Major League Baseball’s trade deadline, the last chance for teams [...]


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Categorized as Business, Social Media

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